Business Model

A Simple and Sustainable Business Model.

Two revenue streams. Fully automated. Built for scale.

Revenue Streams

Two Revenue Streams.

$2–25
Per rental or auto-purchase

Usage Revenue

Every umbrella interaction generates revenue. A $2 rental fee covers a 48-hour period. If the umbrella is not returned, the system automatically charges $20–25 — no manual follow-up needed. Fully automated, 24/7.

Monthly
Contract-based recurring revenue

Advertising Revenue

Local businesses pay monthly contracts to advertise across three surfaces: the HD touchscreen between transactions, the umbrella canopy as a moving billboard through the city, and the station body panel as permanent signage at a fixed high-traffic location. Recurring, predictable, weather-independent.

Screen Advertising

Your Station Screen is a Revenue Channel.

Between every transaction, the HD touchscreen displays rotating digital ads. Local businesses, venue promotions, and brand campaigns — built into every unit at no extra hardware cost.

Station HD Screen Full HD touchscreen displays rotating ads between every transaction. 45–90 seconds of captive dwell time per user interaction.
Umbrella Canopy Branded umbrellas travel through the city with every rental — a moving billboard seen by thousands on busy streets.
Station Body Panel Permanent print placement on the station exterior — fixed visibility at a high-traffic location 24 hours a day.
Your Station Screen is a
HD 1080p Display Full touchscreen advertising
45s Avg. dwell time
3 Ad surfaces per unit
24/7 Always displaying
Pricing Breakdown

Clear Pricing. Predictable Revenue.

Every transaction is automated and tracked in real time. Revenue is generated around the clock — on rainy days and beyond.

Umbrella Rental 48-hour rental period
$2
Non-Return Purchase Auto-charged after 48 hours
$20–25
Screen Ad — Monthly Contract HD touchscreen rotating ads
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Umbrella Canopy — Branding Logo printed on umbrella canopy
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Full Package — All 3 Surfaces Screen + Canopy + Station Body
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Revenue Mix

Usage Revenue Rentals + Non-Returns
Advertising Revenue Monthly Contracts
Operating Costs

Low Costs. High Margin.

Automated Payments

Zero manual payment processing. Every transaction handled automatically by the system.

Remote Monitoring

No on-site staff needed. Our team monitors all stations remotely in real time.

Minimal Maintenance

Durable hardware designed for high traffic environments with minimal servicing required.

Simple Restocking

Partner location staff restock returned umbrellas. No specialized training or tools required.

Start Generating Revenue at Your Location.

Install an EcoUmbrix station and turn rainy days into a revenue opportunity for your business.

Request Installation →